FROG
Contents
A Branch of Young Enterprise
FROG was set up as a Young Enterprise company in Autumn 2002. The word has had many 'official' meanings, as well as accompanying logos. The team delivered a stunning final presentation featuring John Holland in a full frog costume, playing a random ditty on the trombone.
Meetings
FROG met almost every week for lengthy discussions on its business, of course, at no expense to product production. Under the guidance of Liz Hyatt and her deputy, Daniel Saron, the duo steered the company to a great deal of success. The company made record sales, thanks mostly due to a highly efficient sales and marketing strategy, led by Naaila Hamid, Lucy Hallam, Laura Whittaker and Rachael Brierley.
Products
Girls Tops
[to do]
Recipe Book
[to do]
Recipe CD
The next generation in FROG products featured the then-new version of Internet Explorer 6, along with an electronic version of the previously released book. The CD was very cheap to produce and was an easy-seller. An online section was left essentially redundant and closed a year later. Copies are still available from David Bewicke or Daniel Saron.
The Website
The FROG website is still available today under the "Clipse Online archives", which is a valuable source of information on the now extinct company.
The Original Team
- Managing Director - Liz
- Assistant MD - Daniel
- Secretary - Matthew
- Accountants - Ellie, John, Laura
- Personnel - Kate
- Operations - Emily
- ICT - David
- Sales - Rachael and Lucy
- Marketing - Laura and Naaila
Half-way through the year, the team decided to do a slight reshuffle, due to finiancial strain, a condition experienced by the accountants (John: "Terrible condition. Such hard work."). After a failed attempt by David to organise the finances, Laura stepped in and did an excellent job of getting the cash in order for our final presentation.
